5 Ways to Influence your Influencers on Social Media

You’ve done your research and you know who you would ideally like to connect and network with on social.  Armed with who – here are some tips to help you succeed in developing purposeful networks:

  1. Retweet and share their content.  If you are trying to court your influencers, what better way to show them that you are tuned into what they are saying than ‘retweeting’ their tweets to your audiences.  Each time you retweet – the originator of the tweet receives a notification to let them know.  That way, you are drawing attention to the fact that you are interested in what they have to say.
  2. Compliment them on their content.  We all like to be flattered – and we all like to think that our content is purposeful and resonates. If one of the influencers you are trying to connect with shares something – reply and make a comment – or retweet and add your own view eg:  Love this, great article or a simple ;) .
  3. #FF (Follow Friday).  On Fridays there’s a etiquette on Twitter, whereby you share the @handles of all those that you think others in your audience should take a look at.  It could be that you have particularly enjoyed their tweets that week – or you just love what they say generally.  Again, mentioning your influencers in this way – means that they get notified that you are advocating them.
  4. @ them.  You can send a public message directly to them (as you can only send a private direct message if they are following you)  – if you use their @handle at the very beginning of a tweet – then only their followers and your followers get to see it. So they will again, be notified that you are sending a message to them.  Eg:  Loved your latest book – Chapter 2 really insightful and useful. Great work.
  5. Say thank you.  Really simple, but often forgotten – if your tactics steer your influencer to follow you – then be sure to go back to them to say a simple thank you for connecting.  I’m  not suggesting you should thank all the people that follow you – as that could get a little sycophantic  – but if they are an important influencer that you have converted into a follower – then be sure to start nurturing your relationship and start out in the right way.

This blog post was brought to you by Michelle Carvill, founder of Carvill Creative, the online visibility experts and author of The Business of Being Social – A Practical Guide to Harnessing the Power of Twitter, Facebook, YouTube and LinkedIn for all Businesses.

How to clean up your Twitter stream now Twit Cleaner has retired

Yes, Twit Cleaner is no longer.

We refer to Twit Cleaner in our book when talking about how you can manage your Twitter connections – seeing who’s influential, who tweets a lot, who never goes on Twitter, identifying non followers etc .

There’s a great blog on the Twit Cleaner site explaining why they have had to give up the ghost http://thetwitcleaner.com/blog/- however, never fear – Tweepi is here.

The team at Carvill Creative actually prefer Tweepi as the preferred tool to clean up Twitter streams (outside of some of the larger tools we use).

It’s simple, clean and does the job.

So check out Tweepi. It doesn’t do all the things Twitter cleaner offered – but it’s pretty close.

5 Star Praise for The Being of Being Social

David and I often preach about the importance of ‘advocacy’ – and how importance advocacy is in building trust.

After all, only 14% of us trust advertisements, whilst 84% of us trust peer–to-peer recommendations.

Of course, whilst David and I believe that our book, The Business of Being Social – A Practical Guide to Harnessing the Power of Twitter, Facebook, LinkedIn and YouTube for All Businesses -  (the book we wrote, which was published late May this year) – is a great book – what’s more important is what others say about it.

So far, so good. Sales have gone really well, it’s had to be reprinted within the first 6 months – and we’ve got a whopping 56 reviews on Amazon – scoring 4.7 out of 5 (currently, the most reviewed book of it’s type).  And the majority of reviews are 5*****.

We’re delighted – and here are some of the ‘headlines’ from the reviews. So, if you are looking for a practical guide to help you get started with social media channels or to plan your social media strategy – then take a look at what others have to say about our book.

Meanwhile, sincere and warm thanks to everyone that’s purchased, read, shared and reviewed.  Be social and keep sharing…

“Practical and theoretical advice for the professional social media user… .”

“Step by step guide to a vital skill.”

“A must for any small or tall businessman, or woman.”

“Excellent Book.”

‘Brilliant for getting started in Social Media.”

‘Solid, simple and straightforward.”

“Very instructional.”

“Whether you’re experienced or not in use of social media as I guarantee you will learn something.”

“Decent round up of how to utilise Social Media.”

“Thorough, measured and extremely useful.”

“Excellent information and advice.”

“Broken down into manageable sections.”

“Excellent.”

“A must for businesses who want to start social media marketing and don’t know where to start.”

“For businesses wanting to develop a solid social networking platform.”

“Really helpful and practical. Highly recommended.”

“Being social uncovered… The basics and more.”

“An excellent introduction to social media.”

“A great present for social media hopefuls.”

“One Stop Social Media.”

“Guides you through the hype.”

“The Must Have Social Media Guidebook for business.”

“This book is extremely well written. it makes a potentially complex subject easy to read and motivating. Highly recommend!”

“Finally a strategy based social media handbook!”

“Excellent – very good summary and written to inform.”

“Comprehensive and Excellent.”

“Great book for students.”

“Comprehensive guide on using social for business.”

“An essential guide to planning a social media strategy for your business.”

“Best book on social media I’ve ever read!”

“Jam Packed with Advice and Tips.”

“A book for all PR’s bookshelves.”

“Practical, comprehensive advice.”

“Absolutely recommend!”

“Important Stuff.”

“A perfect book for all Social Media needs.”

“Great book, well worth reading.”

“Brilliant read!”

“All you need to know about Social Media.”

“Great book for businesses who need help with their Social Media.”

“Why learn from your own mistakes when Taylor and Carvill can help you to navigate this modern landscape.”

“Finally a practical, business focused social media guide… .”

“Excellent read – am now social media savvy!”

“Simple yet revolutionary way through the jungle of modern marketing.”

“***Must-read for social media users***Highly recommended.”

“Best I’ve read on using Social for Business!”

“Great book, simple to follow and the case studies really help.”

“This book should be essential reading to anyone who wants to get started in social media but doesn’t know where to start.”

Who’s got a copy of our book then?

Great to see social media exec at The Made Simple Group tweeting about receiving his copy of our book. Also – one of our clients, Shelfstore - tweeted a pic of our book on their shelves too.

Momentum is growing for sure. We already have four excellent reviews so far – all 5* – you can check them out on Amazon here.

Also – one of our clients, Shelfstore – tweeted our book on their shelves too.

If you have pics of our book in interesting places – then do share…tweet @bobsthebook.

matty book Shelfstore book

Is Social Media Out of Control? – BBC Radio Interview with Michelle Carvill

Now that our book, The Business of Being Social has launched – our PR team has been doing a great job at generating interest from the media. Here’s the first of a number of radio interviews that we have lined up.

On the breakfast show on BBC Radio Newcastle, Alfie and Charlie posed the question to Michelle Carvill – Is Social Media Out of Control?  Take a listen – the interview is filled with practical advice and tips.

BBC Radio Newcastle 13-0530 8.10am

Enjoy and do share your views with us too? Is social media out of control?

 

The Business of Being Social – On the Shelves Today!

Woo hoo. You can now buy our book - it’s finally hit the shelves.

We completed writing the book at the end of September 2012 and then had somethe business of being social, social media book, harnessing the power of twitter for business, linkedin for business, facebook for business and youtube. editing opportunities early in 2013. We are eager to get our hands on a printed copy – rather than a manuscript – we hope you are too.

We’ve posted some useful tips extracted from the book – below – these really are just a tiny snippet. There’s heaps more within the book.

Of course, we’re going to say to you get out and buy the book – and we’d love to get your reviews on Amazon too.

You  can also check out our RT to win via @bobsthebook on Twitter. You may be able to win yourself a copy, via a simple Retweet.

Enjoy reading – and we’ll be keeping you posted sharing daily updates.

 

Tips for Social Savviness

 

  • Never post anything defamatory or offensive – the law of the land applies on the internet
  • Remember that your social media utterings are your reputation on the worldwide web – you are what you share
  • Never post a comment you wouldn’t say to someone’s face
  • Make sure your privacy settings are set to maximum
  • Keep a watchful eye on your children’s internet activity – that includes mobile phones with internet as well
  • If you are an employer, have proper guidelines for your staff
  • THINK about what you are posting (especially younger social media publishers) – what you post today could come back to haunt you in years to come, so exercise caution.